Musical Trickster

If I remember correctly there was a musical artist, about ten years ago, by the name of Chris Gaines who suddenly appeared out of the woodwork and with great fanfare. He appeared on Saturday Night Live and was rumored to be starring in a movie. After a very short while of everyone questioning 'ooooh, who's this new pop star?' it was revealed that he was actually a well known country music star of the time- Garth Brooks. He'd slapped on a long-ish wig, struck some moody poses in a photo shoot and put an album out under his psuedonym. The life and popularity of Chris Gaines turned out to be very short-lived, but also put Garth Brooks very much in the spotlight for that time. I'm willing to bet that the stunt was at least a little beneficial to his career.